Company

Here at Apex IT we have a dedicated team of committed professionals working to provide an excellent customer experience.

We have alot of customers who love our product and service. Most have grown with the system which has enabled them to double or greatly increase their initial user count which has given real growth to both parties. Some will even say that they could not have achieved it without our Interprise Suite.

We have customers with 5 – 80 users, some doing 500 orders per day so the product is scaleable when you grow.

We have no finance, loans, mortgages and we own everything. The true value of any software company is the recurring revenue from support/maintenance. Our recurring revenue covers our base overheads which is a great position to be in.

We are now looking for much wider adoption of the product. To do this we have created a Knowledge Base and a Video Implementation Guide. This will allow some customers to take the product with minimal consultancy time.

We have been very development focused over the years. Now we are moving to a sales focused period since we have the features we need to be successful in the mid-market.

If you need a mid-market product for your business without the high price tag then you are in the right place. You have found your solution to having outgrown Sage 50, Quickbooks, Tas etc. The usual reasons are below:

• Too Many Users – Record Locking?
• Too Much Data – Corruption, Loss of History?
• Too Slow – Wasting Time Waiting?
• Better Features – Improve Efficiency?
• Office & Remote Access – Access Anywhere?
• Integrated CRM – All in One System?
• Integrated eCommerce – Use our API?

You will be given honest advice and you will be looked after with an excellent product, support and consultancy. You too can benefit from our collective experience so come and join us. Contact us to discuss your requirements.

Management Team

Tony Parsonage (Managing Director)
After leaving University I went to work for a company selling fax, copiers and computers. Within 12 months I decided to setup my own business, Apex Business Systems, doing the same thing.

To begin with it was very hard work and I had a lot to learn, in the early years working 12 hour days, 6 days a week. Whatever the business made went back into purchasing equipment, stock or paying staff.

As we began to develop, the business moved from selling fax/copiers and concentrated on computer software. At this point it was the dawn of the Amstrad PC and Sage software. In the early days the market was all about Pegasus software and Sage was the new kid on the block. We sold and supported Novell networking products, Sage software and other products like Telemagic CRM. The products we decided to sell, Sage just seemed to buy up, so we ended up a Sage house. The business grew with Sage.

At the time we had some big established Sage resellers to beat in the North-West and it took 6 years of determination to become the undisputed No.1 Sage Reseller in the UK. A position which we enjoyed for over 10 years. We had over 5000 Sage 50 users and over 1000 Sage 100/MMS users.

I became expert in accounting, stock, order processing, procedures, setting company standards, building PCs/Servers, installing network software, cabling, training and implementing customers, specing software amendments etc. and my main job was sales. So as the business grew from a handful of people to over 45 people I could implement standards on how others should operate as I had done the job myself. I took on high quality people who added value to the business and made each department their own.

As time went on we knew customers with Sage 50 wanted better features like stock, order processing, integrated CRM, a more scalable product, to run it from home or at other branches over the internet, etc. but they would not pay for mid-market products like Sage 200/100 et al.

We had developed over 100 add ons for Sage making it a much better product than the standard offering. We even sold one of these called Navigator a management information system to Sage themselves. I owned and managed that business for 16 years.

I was offered a significant amount for the business which I decided to take. The business was doing well but I needed a new challenge. I knew we could develop software as we had already done it successfully and I wanted to create a much better product and value for money.

In the UK to develop an ERP application like Sage 200, SAP B1 et al would cost over £10mil so this was not an option. I needed to look at offshore resource. In my search I was introduced to the Philippines. This was a big step when the UK government said don’t travel there but I found excellent developers, with excellent English skills and good value for money at the time.

The original goal was for a global product but it became clear to come to market we needed to focus on the UK and Ireland accounting and legislation requirements. I knew the market was big enough anyway. Software development always takes a lot longer than you think it will even for professionals like us who know the industry. It is easy to get over optimistic about timescale.

I knew what the market wanted. A lot of software companies grow up one user at a time being led by that users requirements which is probably not what 80% of the market wants. So the software ends up inconsistent in areas and constantly under development. I had a blue print for the 80% and was able to develop to that blue print without customers initially. This meant we could add a lot of features quickly. It takes time to iron out the bugs and have the depth of functionality required to compete in the mid-market.

We have produced a mid-market product that is as good or better in areas than other mid-market products. It shows the level of skill, experience, commitment, determination and enthusiasm in our management team. Interprise has been a major team effort.

Summary : Mr Parsonage has over 30 years experience in successfully selling and supporting software applications to small to medium sized businesses. Specifically these applications were based around Sage products and now Interprise Suite.

Karl Jones
Mr Jones has over 20 years experience in selling and supporting software applications to small to medium sized businesses. Specifically these applications were based around Sage Line 50/100/200 and now Interprise Suite. He previously worked for Apex Business Systems and the BDE Group. He has been key in the development and progress of Interprise Suite in the UK.

Alan Prescott
Mr Prescott has over 40 years experience in selling and supporting software applications to small to Medium sized businesses. Specifically these applications were based around Sage Line 50/100/200 and now Interprise Suite. He previously owned Logical Group a Sage reseller in Leeds. He later sold this company to a Sage consolidator.

Natalie Jackson
Mrs Jackson has over 20 years experience using, supporting and implementing Sage Line 50/100/200, Interprise Suite and other application software. She previously worked at Apex Business Systems and the BDE Group. Natalie is in charge of the training and consultancy at Apex IT.

Martyn Owen
After leaving school I obtained a National Diploma in Business & Finance and then went onto further education to obtain a Higher National Diploma in Business IT.

After graduating from college, I started work at Umbro Sportswear in their North Wales distribution warehouse.

I implemented Access databases for Goods In and Picking and also assisted management with their reporting and data analysis. This give me a great understanding of databases, systems and workflow in a large warehousing environment.

I then moved on to work for a company called Control Group who later become XKO.
At XKO we implemented and supported medium to large size businesses on our ERP package. This incorporated, accounts, Stock Control, Warehouse Management, Manufacturing and Payroll systems.

I enjoyed several years at XKO and progressed from a junior first line support person to one of the more senior (second/third line) support technicians.

Then in 2016 I saw an opportunity to join Tony in a new and exciting venture which was Interprise and the rest as they say is history! Using my previous system experience I feel that I add valuable input to the team and now head up the support department.

Summary : Mr Owen has over 20 years experience using, supporting and implementing ERP solutions. He is head of support at Apex IT.

Garry Tattersall
Mr Tattersell is our Main Developer in the UK and has over 30 years experience supporting and developing Sage Line 50/100/200, Interprise Suite and other application software. He previously worked at Apex Business Systems as a shareholder and worked for the BDE Group.

Johann Ramirez
Mr Ramirez is our Main Developer in the Philippines and manages our development team out there. He has over 15 years experience supporting and developing Interprise Suite and other application software.